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Art and work : a social history of labour in the Canadian graphic arts industry to the 1940s
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ISBN: 0773512802 0773565248 9780773565241 Year: 1995 Publisher: Montreal, Que. : McGill-Queen's University Press,

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Abstract

Beginning with the origins of the graphic arts industry in Britain, Angela Davis describes the development of technology, commercial organization, and professionalization of artists in Canada. She focuses on the artists involved in the creation and reproduction of a "popular" art form. The evolution of commercial illustration and the graphic arts industry, Davis asserts, had a dramatic impact not only on the popular press and advertising but also on illustrators, engravers, photo-engravers, and lithographers, who still considered themselves to be artists but found that they were now working in an industrial atmosphere similar to that of other workers. Art and Work reveals that the foundations of Canadian art and popular culture rest not only on the European traditions of "fine" art but also on the commercial art produced in the early graphic arts houses.


Periodical
Journal of graphic engineering and design.
Author:
ISSN: 2217379X 22179860 Year: 2010 Publisher: Novi Sad, Serbia : University of Novi Sad, Faculty of Technical Sciences, Department of Graphic Engineering and Design,

Street-Smart Advertising : How to Win the Battle of the Buzz
Author:
ISBN: 9781442203358 9781442203365 1442203366 1442203358 9786612713767 1282713760 9781282713765 0742541363 0742541371 9780742541368 9780742541375 Year: 2010 Publisher: Lanham : Rowman & Littlefield Publishers,

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Abstract

Even the most creative minds need stimulation. Inspiration can come from examples of exceptional work, exercises designed to motivate, or time to reflect. The more inventive pieces the mind takes in, the more resources it has to draw from. Street Smart Advertising: How to Win the Battle of the Buzz contains countless examples designed to jump-start the right side of the brain. Margo Berman's book is packed with memorable uses of new media, exciting on-strategy marketing, creative online work, insightful quotes by giants in the advertising industry, and exercises to strengthen creative thinking

Keywords

Advertising. Public relations --- adverteren --- Graphic arts --- typografie --- grafische vormgeving --- mediaplanning --- digitale ontwerptechnieken --- Applied arts. Arts and crafts --- Advertising media planning. --- Advertising. --- Business & economics --- Business. --- Commercial art. --- Creation (literary, artistic, etc.). --- Graphic design (typography). --- Advertising & promotion. --- Creation (Literary, artistic, etc.). --- Graphic design (Typography). --- Graphic design (Typography) --- Creation (Literary, artistic, etc.) --- Publicité --- Art publicitaire --- Arts graphiques --- Plans médias --- Création (Arts) --- Advertising --- Commercial art --- Advertising media planning --- E-books --- Creative ability in art --- Creative ability in literature --- Art --- Imagination --- Inspiration --- Literature --- Creative ability --- Originality --- Advertising media, Choice of --- Advertising media selection --- Media planning in advertising --- Typographic design --- Design --- Printing --- Layout (Printing) --- Advertising, Art in --- Advertising, Pictorial --- Advertising art --- Art, Commercial --- Art in advertising --- Commercial design --- Art and industry --- Posters --- Visual communication --- Motion picture billboards --- Ads --- Advertisements --- Advertising, Consumer --- Advertising, Retail --- Advertising, Store --- Commercial speech --- Consumer advertising --- Retail advertising --- Speech, Commercial --- Store advertising --- Business --- Communication in marketing --- Industrial publicity --- Retail trade --- Advertisers --- Branding (Marketing) --- Propaganda --- Public relations --- Publicity --- Sales promotion --- Selling

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